This is the second full generation now that was born post smartwatches as we know them today. Gen Z was the last one that did not see smartwatches as kids, maybe some as teens.

What will happen to the industry moving forward? Half of the people walkin…

There's no shortage of Longines threads out there, mostly on the hydroconquest. I've read a thread here or there about the brand positioning and similar things but something that I started thinking about recently was the bang for the buck. I&…