The fascinating story & history of the development of the very first automatic chronographs in the late 1960s, with the Zenith "El Primero " announced on January 10, 1969 while in a race with Seiko and the Heuer-Hamilton-Breitling partner…

While working on the complete spreadsheet which will list all wristwatches ever worn during spaceflight missions, an effort by the Space Watches Facebook group, we already bumped into some bad marketing purposes by our beloved brand…
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Before…

Since the new millennium quasi all watch brands turned to "luxury" releases to "please" the public, prices going berserk, but do today's watch brands (executives, design teams,…) really know (care) what their target audience …

2022 Jacob & Co. Astronomia Bucherer Blue on ISS – International Space Station
April 2022, we already knew about the Omega Speedmaster 50th anniversary Silver Snoopy being worn by Axiom-1 astronaut Eytan Stibbe during 17 days onboard the ISS but it…

Don't know if besides the Omega Speedmaster, Fortis and Rolex topics, we're allowed another astronaut topic ?
But those were tool watch topics 😁
e.g. https://omegaforums.net/threads/ast…d-not-just-speedmasters-say-it-isnt-so.21667/

☕
Herew…

50 years ago, I was fascinated by the launches of the unmanned Viking I & II spacecraft which were the first craft to show mankind clear images of the surface of the red planet Mars. As I had been doing with astronauts/cosmonauts I also wrote to al…