As two icons of Swiss design and manufacturing, ZENITH and USM Modular Furniture have both created legacies of enduring quality, bold design, and exceptional craftsmanship since their beginnings. Both brands demonstrate that, across different industrie…
Continue readingWatch Winders were Invented for Small Crown Watches
My wife caught the sickness, and has been steadily adding to her watch collection. This, I love. Because of this, she is rotating through her time pieces, which leaves some in waiting. Her recently acquired Tudor Claire de Rose only has 38 hours of res…
Continue readingThe REAL reason that Rolex bought Bucherer

Rolex v Icebox
Last week, Icebox / Swiss Watches GA, a third party retailer of pre-owned watches, officially acknowledged receipt of a lawsuit filed by Rol…
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Introducing – 160th Anniversary Collection (W&W)
After 160 Years – The Story Begins (?)
Admittedly, this is a confusing advertisement, but maybe it will make sense after W&W. Zenith is celebrating their 160th year of manufacturing timepieces (since 1865), and they’ve begin flooding their social media with videos and pictures celebrating their past. Yesterday, I received an email highlighting important points in their history. Here is a video they posted a few months ago:
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I’m not going to claim to be an expert on social media (especially…
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