Fair or Foul?
Continue readingThere is an Instagram watch “influencer” and fellow Omegaforum member (no names) that gets free watches from Zodiac and others, posts a picture, then sells the watch to fund future purchases. Is this fair or foul?
My take – as a brand owner I used to send free product to Instagram influencers but I quickly found out that it did little to nothing. Most would post 1 picture that would get lost in their feed. Others wouldn’t even post at all. So now I wait till it’s someone…